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Company Profile

 

YHI (New Zealand) Ltd was established in 1995.  At that time the product range consisted of Viper & Enkei alloy wheels only – the famous Advanti Racing brand of alloys came later!  Nankang tyres were added to the range in 1997 and our tyre range was built constantly from there.

From the small beginnings in 1995 YHI (New Zealand) Ltd has grown to encompass four locations throughout New Zealand and has 40 staff. YHI (New Zealand) Ltd has contract warehouses in the Hawkes Bay, Dunedin and Invercargill to offer even better tyre availability to our customers in those regions.

We pride ourselves on the product range we offer and our commitment to customer service.  If you are an existing customer – thank you for your support, if you are not, we would value the opportunity to work with you.

ABOUT YHI GROUP

Listed on the Mainboard of the Singapore Exchange Securities Trading Limited (SGX-ST) on 3 July 2003, the YHI Group is a recognised distributor of high quality automotive and industrial products, and a familiar and trusted name in alloy wheels manufacturing as an Original Design Manufacturer of alloy wheels. The YHI Group has grown by leaps and bounds since its humble beginnings as a sole proprietorship established in 1948.

Today, YHI has subsidiaries and associated companies located in Singapore, Malaysia, Thailand, Vietnam, China, Hong Kong, Taiwan, USA, Japan, Canada, Australia, New Zealand, the UAE and Italy. In addition, YHI has 4 manufacturing plants in Shanghai and Suzhou in China, Taoyuan in Taiwan and Sepang in Malaysia.

We strive to build YHI into a global brand name to make the YHI Group a recognized and trusted distributor of automotive and industrial products and an established alloy wheels manufacturer. We do so through seeking new opportunities to strengthen and expand our market share through synergistic partnerships with strategic reputable players in the global automotive arena.

MISSION STATEMENT

At YHI, our aim is to continuously provide our customers with quality products and distinctive customer services so as to build strong customer relationships. We also aim to provide growth and opportunities for our employees and to consistently generate stable returns to our shareholders. We will achieve these goals through our organisation-wide commitment to quality, professional and personnel management, sound business practices and teamwork.

OUR LOGO

The logo is a symbol of strength and cohesiveness of our diversified Group. Owing much to our humble and dynamic beginning, we attach a strong sentiment in our original name Yew Huat, depicted as in the logo.

The four wings represent our stakeholders – customers, principals, employees and shareholders – coming together in a tradition of trust and responsibility, and growing through hard work, dedication and commitment. The oval shape signifies the globalisation of our operations, while the blue accentuates our philosophy of upholding fairness and integrity in all our business relationships.

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